Principal

Principal is a global financial group that offers tailored financial products and services, empowering individuals to achieve financial security.

  • With roots dating back to 1879, Principal is a FORTUNE 500® company and a leader in global investment management.

  • The company's leadership team embodies diverse expertise, with a commitment to community involvement.

  • Principal provides a wide range of financial solutions such as retirement and investment planning, estate trusts, and life insurance.

Key Selling Points

Principal focuses on the business market for life insurance, offering solutions for business owners, key employees, and their families.

  • Strategies offered include key person insurance, buy-sell strategies, bonus plans, non-qualified deferred compensation plans, and trust-owned life insurance solutions.

  • The life insurance product portfolio ranges from Term to Variable Life.

  • Principal prioritizes ease and efficiency in their service, offering underwriting programs such as Principal UnderRightSM.

  • The product offerings include:

    • Term Life Insurance: Offers affordable death benefit protection.

    • Universal Life: Provides permanent protection with flexible payments and adjustable coverage.

    • Survivorship Universal Life: Provides affordable coverage for two insureds for legacy, estate planning, and business succession needs.Indexed Universal Life: Combines the flexibility of traditional UL with greater growth potential.

    • Variable Universal Life: Designed for death benefit protection and supplemental retirement income.

    • Corporate-Owned Life Insurance (COLI): Ideal for financing non-qualified deferred compensation plans.

Sign up to sell:

If you’re not contracted with American National, contact your upline to start the process:

Principal Financial Group® and its subsidiaries offer various financial services and products, availability and eligibility for which can vary. Official agreements and disclosures supersede information on websites.

Insurance products are primarily provided by Principal National Life Insurance Company and Principal Life Insurance Co, both authorized across all US states. Securities are offered by multiple entities including Principal Securities Inc. Financial products involve risk and may lose value.

Principal Securities, Inc. participated in a self-disclosure initiative with the SEC.